DoorDash: Tribeca Film Festival

LOCATION: Tribeca, New York city | CLIENT: doordash | AGENCY: the martin agency

The Event
During the Tribeca film festival, DoorDash provided a custom 1930’s style concession stand to enrich the “Let’s All Go to The Lobby” cartoon short. The stand served hot food from (4) different DoorDash clients including Dan Dan noodles from Han Dynasty, Bagels & Lox from The Baz, Tie-Dye Pizza from Rubirosa, and a BEC from Daily Provisions. All Meals came with custom candy and drinks.

The Solutions
In (3) weeks we produced the structure, secured the chefs and location, and produced the branded trays, water, candy, uniforms, and napkins. We arranged for professional chefs to cook the food on-site to exemplify and best represent the restaurant’s clients. We activated indoors and out over the course of the festival serving thousands of patrons

The Takeaway
The local vendors received an opportunity to appeal to a greater audience elevating their appeal to a sophisticated audience. We were open for over 7 days, served thousands of New Yorkers with meals from local vendors and encouraged patrons to see DoorDash as the premier delivery service.